District 9

Alien ship is hanged in the air. Everyone is eyeing on it with curiosity. Humanity, opportunity and advantage came together at single place. Expressing humanity to give message to world that we are more than ourselves. Gangster looks at weapon and try to seize them without knowing functionality. As we move ahead, same humanity changed into taking advantage. It was interesting to see body structure of aliens. They were same with different life style and technology. They were scattered in re- accommodation and treatment with them was inhuman. Their behavior was interrogative. The interesting part came when a human started turned into like them and authority sees it as opportunity to know more about alien and their weapon. Now Right vs Wrong. The leader was careful with his family and people. He disagreed with going alone to his planet. With fight and all, they got their destination.

The director made gangster funny as ever. They keep trading with alien and got all stuff from them like fools. “I want to become like you” “from where did you get this hand?”

Well! Everything is unexpected and does make you to drop single interest to watching.

Reference: District 9 Movie

E-commerce Spins Customers.

Sam Walton said “There is only one boss. The Customer. And he can fire everybody in the company from on down by simply by spending his money to somewhere else.”

No doubt about significant importance of his statement and companies do not leave a chance to pretend to follow same. Existence of any companies is depended on their customers. They are first one from whom they get started earning. But in practical manner caring about customer is seen in only at early stages. As empire grows, this thing vanishes slowly. Especially at online platform.

Being an Indian customer, I expect some accountability from online platform and so sellers. In last few days there are many cases where customer is hanged in between at ecommerce giants like Amazon, Snapdeal, Flipkart.

One of my friend bought iPhone from Amazon and after using 10 days, it stopped working.

A chaiwala bought TV from Snapdeal. And they delivered it with broken display.

In case of flipkart same case happened like Amazon.

In all three cases, if customer calls to company they say we are not responsible for this it is sellers’ fault. If customer go to product’s company, they say it is authorized purchase and we won’t entertain this.

Customer is hanged in between and it becomes worse when someone invests big amount.

Ecommerce giants are making themselves a market place where anyone can sell with few steps. And sellers sell product under respective brand. Sellers do sell product without concerning customer. I think that they are mistaken and in the end no one is going to get affected except brand image. It will lead to suspicious approach to online.

In a news interview customer, AIB co-founder Tanmay said “when companies come to us, their top most concern is to make video which gets maximum view and we feel that some of them just think that their customer are dumb and want marketing with mixing our brand at Youtube channels.

Same thing was happening in China but another electronic ecommerce startup took care of customer and now it is a leading brand and growth is quite significant.    

Anyhow all three of them have reached to billions of dollars valuation and growing where most of customer choose offline purchase except tier-1 cities. At least there is a consumer court.

Social Media is popularizing you.

Social media like Twitter, Quora, Instagram Pinterest and many others made people realize the value of their thoughts, Beauty, and senses. It gives them a platform where they expose themselves and people shows their interest in it. It helps people to make the recognition.

Yes, I am talking about the “Followers” feature on social media. People are using it for exposing themselves and making aware self about how better they are than others. It tells them how powerful and influential they are with their online social strength and how fast they can spread the words. The difference between online and offline platform is online is a bigger platform where you can show your thoughts and work to several people at the single point of time and that can be viewed forever. The offline platform does not give you the opportunity for unlimited audience and you need to engage yourself in it.  Even though some people with genuine ideas and work could not impact it effectively but some other geeks do it with efficiency. The difference is of presentation in words. Yeah! As an offline platform, you need the skill to speak same as you need the skill to write on the online platform. 

Another Blood Donation

When you do something in the state of half maturity just because newspaper tells you that this is a good thing. You and everyone should do it and it does not harm you. “No Harming” looks better for trying new things.

6/14/15 A of part of the day was spent in Maharaja Yashwantrao Hospital Indore. It was a very different experience in any hospital I ever visited so far. Maybe because it is my first visit to the government hospital. Well! Local public is more aware of that and I would like to skip it.

I aim to visit that hospital to Donate the Blood. At the blood bank, there were many who seeking blood for their patient relatives. The blood bank has a policy that either you purchase blood from outside or bring someone who donates the blood. If the requirement of blood group is different then they will store it and will give you needy blood.

In a blood bank, it was the first time when someone asked me for my blood and I said yes. Just helped him in complicated procedure and got back home. It feels good to know about people to whom you are giving your blood. So far it was secret blood donation.  

Hope is a Worst Thing Ever.

Shawshank Redemption said, “hope is a good thing, maybe the best one”.  In the real world of mine, I think this is the suckiest thing ever. And I would make it associated with luck. I hope something in future respective. First time denied second time denied and each time it is the same for past two years. Would you believe in such sort of which does not even take a glance at you for a very very long time? Such hopes make you miserable. Frustration owned you. A smile runs away from the face. People tag you with differently (I don’t give a shit about them). It makes you lose your focus. It makes your mind empty. Sometimes you feel your existence is invisible, even to yourself.

Yes, it is hell a lot. No hope is good. You do not stick at one thing and you keep moving on. You can learn a hell lot of things. Most of all it let you live your life. No hope, No plan (just trying practically these days) makes you spontaneous. More similar to college life.

Eco-friendly Plastic Road

The headline of this article must have put you in a dilemma that what I am talking about. Whenever ordinary people talk about road construction in term of concrete or dammar which one we use to go from one place to another by bike, bus or own vehicle.

The Man Behind

A chemistry professor, Mr. Vasudevan, at Thiagarajar College of Engineering, Madurai discovers a new technology where he partially used plastic to bitumen technology. These plastics are collected from water bottles, chips wrapper and daily thrown out to the garbage. India produces 15000 tons of plastic garbage daily and it a way out to recycle waste plastic material. The patent of this technology was registered in the name of the college. Mode of the contracting road can be called Plastic-aggregate-bitumen Technology.

Recently, the same technology has been by Jamshedpur Utility and Services Company (JUSCO) to build new roads and widening existing road in Jamshedpur.

Advantage

·         The 15% plastic of the total material which is cheaper than the rest raw material. Which makes the whole infrastructure project cheaper.

·         Not much maintenance with higher longevity.

·         No need of additional technical knowledge or any large investment.

·         Reuse of nonrecyclable (Almost impossible) and unwanted resource.

·         Water resistant, proper binding, Higher softening point.

·         Bearable high temperature and pressure.

·         No toxic revelation.

·         Most important, eco-friendly.

Unseen Benefits

If this technology we use in major road construction then spread out thrash around garbage bin will be vanished and the place will be cleaner which prevent the population from disease.  Cost of scientific recycling will be saved. Open blaze to plastic which emits various dangerous hydrocarbon gases will vanish. 

Potential of Online Jewellery in India

Today, Indian customer are being dynamic in 21^st century and are choosing various ways for their purchases. At same time major segment of Indian consumers believe in touch and check before they buy. They become more cautious when they buy highly priced commodity like jewellery but in past few years, they showed their appetite towards these category.

Online Jewellery Market Size and Growth

According to Internet and Mobile Association of India (IAMAI), the total number of visits for jewellery product was 3.76M and growth percentage in it is better than any other category. In March 2013, India’s jewellery market size is worth around RS. 251,000 Cr. Market percentage of online jewellery shopping is less than 1% around 1200 Cr. By 2018, companies are expecting a market size would be double in which, online jewellery shopping share would be 2-3% due to government policy and attraction of investment in the industry. Imitation jewellery market has a significant role in numbers. In 2013, it marked at 8000Cr and expected to grow to 15000Cr in coming 2-3 years.

Major Player in Industry

In jewellery industry, most of the customers make purchase after they touch and check. Companies are attracted to online selling because of less operation cost. Jewelers from SMB use big eCommerce player such as Flipkart, Snapdeal, Ebay etc. for sale. Apart from this, major players like Juvailia&you, BlueStone, CaratLane, Voylla, GeraldOnline (UK based) etc. are setting up their legs in the market.

google Image

Venture Capital

·         Chennai based online jewellery retailer Caratlane had raised total of $27 million from Tiger Global in three rounds. The US based VC firm pumped $15 million in Series C, earlier Tiger Global invested $12 million in two series.

·         Bangalore based online jewellery store Bluestone secured $5 million funding from Accel Partners and Meena Ganesh, CEO&MD of Pearson Education Services.

·         Designer jewellery and accessories online store, Voylla.com raised INR 2.5 crores from Pune-based Snow Leopard Technology Ventures.

·         Gurgaon based Youshine, had raised $1.5 million in two rounds of angel funding in February and November 2012 from two angel investors based out of Switzerland.

Customers

In India, purchasing jewellery is occasional and most of the time it takes place during weddings. Buying gold on Festival such as Dhateras is considered auspicious. The large segment of customer uses domestic local trusted shop. In tier-1 cities, people choose online shopping where jewellers companies renders detailed and trusted process with jewellery certification. In tier-2 and tier-3 cities, people prefer to  touch and check method before buying rather than go online.

Challenges

In jewellery market, the biggest challenge is to adapt government policies in imports of raw material. A Bombay based company’s sale led down by 24% due change in government policies. At online platform, Indian customers are very cautious while buying with big amount. In this case, trust major issue. Companies are adapting the dynamic process to reach customer where they provide customer care services and make 2-3 round of communication before making deal to take place. Other one challenge is to maintain their brand image and prevent customer to interact with fraud. The imitation jewellery is approximate 2% in India which generally motivated by Bollywood and daily soap opera.

Expert’s views

Overall, companies are looking positive for online market growth.  Success behind this growth is rendered due to making business customer oriented. Anupam Mittal, an internet entrepreneur says "These companies solve a pressing problem and the market is large enough to seed several successful companies." Gaurav Kushwaha, co-founder of Bengaluru-based BlueStone, says "Pricing and discounts aren't drivers of jewellery sales online, we have spent years detailing features, improving the display and design of products we sell online’’." Gitanjali’s chairman Mehul Choksi says “Indian consumers prefer to touch and feel the jewellery before buying, but the change in consumer behaviour will happen quite fast, We have tied up with all the major online platforms and we are always looking for more tie-ups.

Onilne Retail Vs Online Jewellery Market

India has the third largest base of internet users in the world numbered to 243.1M but it is far behind in online purchase. In 2014, google stated that India has 35M online shoppers, less than 15% of all internet users. In 2013, Indian online retail market was $12.3 billion, while at the same time, the online jewellery market was $200M.  In India, most of jewellery shoppers are women and out of the total women population 8.4% are online and this figure poised to grow significantly in coming years. Indian jewellery market is women centric and its witness real growth.

Who I am

I am JJ

I am a writer

I am a roommate

I am a singer

I am a Hindu

I am jobless

I am a dreamer

Things written above must be meaningful when you ask yourself who I am. We all have multiple qualities, beliefs, social, expertise, relationship, skills and other identities and in the same order, our mindset function in accordance to our inclination. It depends on your brain, which clicks different identities at a time and visualizes them. Sometimes these answers are satisfactory because we do not look it that way means we relate it our ability to do something professionally, academically or in another way. Often it rises when you stick to something for a long time, neither succeeds nor get rid of. Some online websites make it funny making your cartoon image or give you result in percentage by asking some question and it raises your frustration. So what? What could be the appropriate or satisfactory answer for that?

In terms of the outcome of ability there no such specific answer can be derived until you keep working on that with passions and become one or move on what you are doing. This one is the hardest part to decide either work hard more or move on. I am too still working on this. Problem indicates our identity crisis. If you are not getting any sort of result, one thing I can say for sure that people should not stop learning. Not learning is the worst part of life.

first experience of Unity in Diversity

That was the first time when I entered south with my father and uncle to get admission in NIT Calicut from central India. My first expression was “am I in another country” (yes! I was wrong). When central India was burning in summer, Calicut was drenched and dark clouds were moving in the sky. There was everything different; people, cloths language, accent, buses, auto, building, shops, weather and other uncommon from my native state. Then something strikes to my mind that we study as part of education “Diversity in India”. And it was the first time when I was experiencing it. As an immature person, my excitement rose with 90⁰ slopes with respect to time to run into local socialites. (And I forget about my first ever entry in college).  So how would you differentiate between two different countries? Must by their culture, traditions or tongue. All three were different, but even after this diversity huge diversity, still, we knotted in single. Truly, we have “Unity in diversity”.

Blog It in My Way.

You are following someone who does blogging daily and trying to do the same makes you realize that how difficult it is to assemble the thoughts in such a manner to give maximum expression of your thinking. My imagination lies in real life experience with people who are associated with me in various ways being friend, traveler, roommate, family and many others. The best part when you meet a stranger. In this particular case either you will be too judgmental or completely empty mind depends upon personality. The first attraction is their look, then their work and sometimes their values in life. Usually, I travel by train and different class of people gives you a different experience. So far most valued conversation I found in general bogie. It broke my illusion about people’s thinking vary with class (Yeah! It’s ridiculous). Having a conversation with strangers excites me in which we talk about ourselves and you discover “Hell yeah! I am good at it”. At the same time, they make you realize that how far behind you are from the existing world.

Non-Celebratory Family

In the family, everyone seeks occasion to celebrate. For most of us, these occasions are rare can be counted on the fingers. It generally includes anniversaries, birthdays. For my family, such things have zero importance. Pre-generation of mine does not even remember their birthdays and their children, including me continuously seek which they carelessly pretend.  It shocked me once when I wished my uncle for his birthday and he confirms with me the day when he was borne. Some of them tell about the occasion in Vikram Samvat which is rarely used these days except pundits. I am 23 now and in the last few years we started their involvement and eradicating their non-celebratory attitude. These things make them happy when the whole family come together and interact with each other.